Xembly was targeting the enterprise space with its AI executive assistant and followed our Stories playbook to highlight the enterprise clients that were benefiting from its software. Companies like Qualtrics, Yahoo, and many top US banks were saving significant hours thanks to the automation the AI executive assistant provided. Our full Stories implementation produced an array of case studies, use cases, and employee spotlights, as well as a cascade of follow on assets across search and social.
We spoke with Miru Gunarajah from Qualtrics and produced a number of assets. For this piece, we focused on the mechanics of how the AI executive assistant helped Miru in his daily work life. We looked at the key use cases he found it helpful for. Read the interview below.