Have you heard the term “growth loops” knocking around in the marketing world and are unsure what it’s all about? Or perhaps you know what it is, but you don’t see how it could help your business grow? You’re in the right place!
This article looks at growth loops, how they work, and how to step away from funnel marketing and implement growth loops into your own strategy. And, of course, we’ll analyze a couple of examples along the way.(more…)
By Mary Elizabeth Webb
Want to grow your business while saving time, money and get a great ROI to boot? Who doesn’t?
In order for a business to thrive in the 21st century, great marketing is as essential, if not more so, than the service you are offering. With the rapid explosion of apps, sky-high usage of the internet (31% of Americans are constantly online, while 85% of Americans are online daily), it can be daunting to think about how to track and engage potential new clients – particularly when you are focused on running your business itself.(more…)